What to Do If Your Drop Has More Than 50 Items

3 min read · Updated September 2026

Instagram only allows 50 automated posts per rolling 24 hours, so a big drop pauses once it hits 50. Nothing is broken. You’ve got two easy ways to get the rest of your items up, and both keep everything tracked in the same drop.

TL;DR

Instagram caps automated posting at 50 per rolling 24 hours, so your drop pauses after 50 to protect your account. Your first 50 items are already live.
Option 1: let Thryft Ship post the first 50, then post the rest yourself and either Link them or Add them to the drop.
Option 2: post the whole drop yourself (or schedule it), then link it in. Posts you make yourself don’t count against the 50 limit.
Either way, linked and added items work exactly like the automatic ones: comments, checkout links, and orders all still happen.

Why it pauses

Instagram limits automated (API) posting to 50 posts per rolling 24 hours. To keep your account safe, Thryft Ship pauses after 50 rather than pushing past the limit. Your first 50 items are already live. The rest are just waiting for you to choose how to bring them in.

Your two options

Both get every item into the same drop, tracked the same way. Pick whichever fits how you like to work.

Option 1: Let Thryft Ship post the first 50, then bring in the rest

Your first 50 items post automatically. When the drop pauses, post the remaining items to Instagram yourself, right from your phone, no waiting. Then connect them one of two ways, depending on the situation:

Link them (items already in this drop). This is the usual case after a pause: the items are already in the drop, they just didn’t make it out. Post each one to Instagram, then click Link Post and match it to the drop item it belongs to. That reconnects the post so the Sales Assistant tracks its comments and bids like normal.
Add them to the drop (brand-new items). A different situation: you posted your 50, but now you want to add more items that weren’t in the drop at all, say another 20. Post them to Instagram, then click Add posts on the “Add recent posts to this drop” card. Thryft Ship pulls those recent posts in as new items and tracks their bids the same way.

Nothing is lost. However they get in, those items still get automatic comment responses, checkout links and invoices, orders created in Thryft Ship, and comment tracking tied back to the drop.

Option 2: Do the whole drop yourself and link it in

Prefer to run the drop yourself, or like to line your posts up in advance? You can skip auto-posting entirely. Post all your items to Instagram yourself, or schedule them through whatever third-party scheduling app you already use, and let them go live on their own. Then link each post back to your drop in Thryft Ship. Because they didn’t go through Thryft Ship’s automation, they don’t count against the 50-post limit, and once linked they behave exactly like the automatic ones.

See How to Link a Drop for the full walkthrough.

Grab your captions from Inventory. When you post items by hand, you don’t have to rewrite a thing. Open the Inventory tab, click the item, and copy its caption, then paste it straight into your Instagram post. Price, details, and your formatting all come with it.

The limit is a rolling 24 hours

Instagram’s cap isn’t a fresh start at midnight, it’s a moving 24-hour window. If you posted yesterday, those posts still count until a full day has passed. See “Rate Limit Reached” — Some of My Items Didn’t Post for the full breakdown.

Control your posting speed

You can also set how quickly the Sales Assistant posts your items, in your Sales Assistant settings. There are three speeds:

Faster (about 30 seconds between posts) — the quickest, but not recommended: posting too fast is more likely to trip Instagram’s limit.
Regular (about 1 minute) — the recommended default for most drops.
Slower (about 1 minute 30 seconds) — also totally fine, and spacing posts out a bit more can help a big drop stay under Instagram’s ceiling.

Common questions

Which option should I pick?

If your drop was already built in Thryft Ship, Option 1 is usually easiest: just post the overflow and Link or Add it. If you’d rather run the whole drop yourself or schedule ahead, Option 2 lets you post everything and link it all in.

Did my drop break?

No. A pause after 50 posts is normal and protects your account. Your first 50 items are live, and the rest are just waiting for you to bring them in.

Do manually linked items still get checkout links?

Yes. However an item gets into the drop, linked or added, it gets the same automatic checkout links, invoices, comment responses, and order tracking as the auto-posted ones.

Do I have to wait for the pause to clear?

No, and that’s the whole point of both options. You post the rest yourself and Link or Add them, so there’s no waiting on the 24-hour window.

Got a big drop coming? Open it from your Sales Assistant and bring in the rest whenever you’re ready, or reach out if you’d like a hand planning it.