🤖 Sales Assistant

Create Your First Drop (Sales Hub)

Once onboarding is complete, you can create a drop in the Sales Hub. This is where you upload photos, review everything, and publish to Instagram.

Quick note: You can save a drop as a draft and come back later — nothing posts until you click Post.

Step 1: Click “Create a Drop”

From your Sales Hub dashboard, click Create a Drop. This opens the drop builder where you’ll upload photos and prepare your post.

Tip: If you’re building your drop ahead of time, you can leave the page at any point — it will remain saved as a draft.

Step 2: Confirm your drop settings

Before uploading photos, confirm how this drop should run. These settings can be changed anytime in the sales assistant settings section. The length of your auction can be changed per drop during drop creation.

Common drop settings

The exact options shown will depend on your Sales Assistant settings (claim-only vs bidding, BIN, etc.).

  • Sale type
    Choose whether this drop is claim-only (set prices) or bidding.
  • Auction length (if bidding)
    Most sellers choose 12 hours or 24 hours.
  • BIN (optional)
    If enabled, customers can instantly purchase at the BIN price instead of bidding.
Examples (what customers will see)
Claim-only
“CLAIM $8”
Bidding
“BID starting $5”
Bidding + BIN
“BID starting $5 • BIN $30”

Step 3: Upload photos

Upload the photos for your drop. After upload, the Sales Assistant will automatically:

  • Group photos into items (so each item has its own set of photos)
  • Draft captions in your voice (based on your past sales captions)
  • Recommend pricing (based on your selling style)
Best practice: Include at least 2 photos per item (front/back or detail shots) so grouping stays accurate.

Step 4: Review + edit

Before posting, do a quick pass to make sure everything looks right. The Sales Assistant saves time — but your final review matters.

What you can edit

All edits here affect the final Instagram post and the checkout experience.

  • Photo order
    Reorder photos so the best photo shows first.
  • Item grouping
    If we grouped something incorrectly, you can fix it before posting.
  • Captions
    Proofread, adjust your tone, and confirm your drop format (claim vs bid/BIN).
  • Pricing
    Edit suggested pricing anytime (especially BIN pricing if enabled).
Important: If you run bidding, make sure your caption clearly includes:
BID starting $X (and BIN $X if you offer it)

Step 5: Post now or keep it as a draft

When you’re ready, click Post to publish to your Instagram feed. If you’re not ready yet, you can simply leave the page — your drop stays saved as a draft until you post it.

Note: Posting limits can vary by account. If Instagram ever rate-limits posting, try spacing posts out or using the schedule/draft workflow.

What happens after you post?

Once your drop is live, the Sales Assistant starts monitoring the comments and looking for:

  • Bids (if bidding is enabled)
  • Claims / BINs
  • Questions that need your attention
Next up: Learn how comments work (bids, BINs, claims, and questions) — and how the Sales Assistant responds.